Audience Feedback

Once I felt my soap opera trailer was at the final process of editing, I set up a screening of the trailer for peers and teachers to give me feedback on the trailer. I handed out a questionnaire with questions such as: What elements do you like about the trailer? Would you want to watch the soap? Would there be any elements of improvement? Do you think it appeals to target audiences? Any other feedback?

From this information I managed to compile a wide array of audience feedback, allowing me to ensure that the trailer was finished to the best possible standard, and with most of the audience conforming under my target audience spectrum, it gave me a representative idea of how this trailer would be perceived by the sample as a whole.

From the feedback, every single person loved the way the trailer was presented professionally, with the use of background music and the conventional advert ending with the broadcasting station being mentioned by all of the sample. A lot of the audience also commented on the intriguing storyline, saying that they couldn't wait to watch on, and wished they could find out who has kidnapped the young girl. This helped to show how I had reached out to the target audience, and managed to engage them with the storyline, many of them liking the option to hashtag the show on twitter to take the talk online.

The only element of improvement some of the sample argued, would be to ensure the sound of the dialogue doesn't get lost at certain points in the trailer, and to perhaps increase the volume of those areas. With this in mind I went back through my piece, checking the sound and adjusting it where appropriate.

All of the audience felt that the trailer would appeal to them and others within the target audience, therefore I feel my piece can be edited no further as it serves its purpose the way it is. This feedback has been incredibly useful in allowing me to add the finishing touches to my product, and to ensure the piece will be a success when it comes to audience interest and hitting the target audience in general.

Overall I am extremely happy with the feedback, and it has enabled me to complete my product to the best of my ability and to my audiences' standards.