As you can see from the other posters I have researched into, my own product shares many similarities with theirs, this being the broadcasting station's logo, the title of the show, and the time and date of the show being aired. Not only this but I have also included a tag line for my soap opera, as featured on the poster. The use of a rhetorical question in this element works as a device to get audiences to question their own setting and surroundings, encouraging them to take on the emotions the characters in the trailer. To keep the poster artistic yet conventional and appropriate, I have used an image from the setting where the kidnapping takes place, as well as used the silhouettes of the characters in the show. Having shown my peers this poster, they loved the silhouette idea, believing it fit in with the idea of conspiracy and mystery, as well as liking the use of interactive elements such as a hashtag and Facebook symbol allowing them to access any information about the show online. This shows how my product is aimed at a new type of modern audience whose means of access are far more variable.
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